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Millions of individuals benefit from major public health contribution in face of rising cases of Covid-19

Millions of individuals benefit from major public health contribution in face of rising cases of Covid-19

Jik assists SA government in making public clinics safer. 

Jik, South Africa’s favourite bleach brand, is making a real difference to the lives of millions.  

Together with UNAids and local healthcare impact agency Triple Eight, Jik is distributing more than 660,000 bottles of bleach in 22 countries throughout Africa, including South Africa, Lesotho, Eswatini, Zimbabwe, Mozambique, Zambia, Malawi, Namibia, Kenya, Madagascar, Mauritius, Egypt, Angola and Comoros. Locally, the trusted disinfection brand is teaming up with the National Department of Health to help make hundreds of the country’s public health clinics germ free*. This campaign is particularly important in the face of increasing Covid-19 infections and the Covid-fatigue that the public are experiencing.  

Around 40,000 bottles of Jik will be distributed to clinics in Gauteng, KwaZulu-Natal and the Western Cape, as part of the #JikItForTheFrontline campaign. 

Healthworkers will be deployed to provide tr aining to clinic frontline workers to ensure that high-touch surfaces are disinfected regularly and effectively. Jik products will be used for these purposes. Jik will ask frontline wor kers to make a pledge for ongoing work in the fight against Covid-19 and also thank them for their heroic efforts through personal donations of buckets, cleaning cloths and Jik products for their own homes. Patients will be educated on how to create an effective surface cleaning solution for their homes cost effectively by diluting Jik in water and shown, which are the high priority surfaces in the home and workplaces that they need to be aware of, to prevent the spread of germs and diseases. 

The Covid-19 pandemic has led to the Department of Health having to work differently specifically as it relates to responding to issues and challenges inherent in our facilities, particularly in the pr imary health care facilities across the province. This has in a sense, also compelled not only the department, but society at large to re-socialise itself into the basic hygiene practices that are key in combating the spread of diseases such as the Covid-19 virus. In this regard, the bottles of Jik that were being donated are a reminder to all that, at the core of impr oving health outcomes, specifically preventing disease, is the adherence to basic hygiene practices, explained Gauteng Acting MEC for Health Jacob Mamabolo. 

The MEC pointed out that at the heart of fighting the coronavirus is the strong partnerships they have fostered with various sectors of society including the corporate sector. The fight is far from over as South Africa prepares for a possible second surge. South Africans need to strengthen adherence to non-pharmaceutical interventions on maintaining physical distance, wearing a mask and regularly washing our hands with soap and water and alcohol-based sanitiser including and cleaning of surfaces with disinfectants remains important. Research shows that the coronavirus can remain on surfaces for up to nine days. It is common knowledge that germs spread through contact with surfaces, and it’s crucial to keep them clean. According to Professor Venter, regular, normal cleaning of surfaces using standard household products, like water and bleach, are sufficient. 

They have a responsibility to let the public know that such simple household products are effective, especially given the way the pandemic has impacted families disposable incomes and because they don’t know for how long this pandemic will continue. Jik, a leading household brand, has been keeping South Africans protected by killing 99.9% of illness-causing germs. Access to high-quality hygiene, wellness and nourishment is a right for all people, and through this campaign, RB Africa is playing their part to help the African continent deal with Covid-19. Much of what this pandemic requires of all, are strict behaviour changes around household hygiene and Jik is the perfect arsenal in any family’s cleaning toolbox. This intervention will help approximately 200,000 patients and 40,000 fr ontline workers in public health facilities in South Africa each day. 

For more information about Jik, call: 086 147 4275 or visit www.facebook.com/JikSouthAfrica #JikItForTheFrontline #JikItSafe #JikTogetherWeCan. 

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